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Ebook About Competitive advantage. The value chain. Five forces. Industry structure. Differentiation. Relative cost. If you want to understand how companies achieve and sustain competitive success, Michael Porter’s frameworks are the foundation. But while everyone in business may know Porter’s name, many managers misunderstand and misuse his concepts.Understanding Michael Porter sets the record straight, providing the first concise, accessible summary of Porter’s revolutionary thinking. Written with Porter’s full cooperation by Joan Magretta, his former editor at Harvard Business Review, this new book delivers fresh, clear examples to illustrate and update Porter’s ideas.Magretta uses her wide business experience to translate Porter’s powerful insights into practice and to correct the most common misconceptions about them—for instance, that competition is about being unique, not being the best; that it is a contest over profits, not a battle between rivals; that strategy is about choosing to make some customers unhappy, not being all things to all customers.An added feature is an original Q&A with Porter himself, which includes answers to managers’ FAQs.Eminently readable, this book will enable every manager in your organization to grasp Porter’s ideas—and swiftly deploy them to drive your company’s success.Book Understanding Michael Porter: The Essential Guide to Competition and Strategy Review :
Michael Porter is considered one of the most important scholars in the field of strategy, and Ms. Magretta's book presents his ideas clearly and concisely. As a professor of strategy who has been teaching Porter's ideas to executives and students for more than 10 years, I enjoyed the book, even though I have read Porter's books and articles themselves. The book can be thought of as a more detailed yet accessible versions of two of his seminal articles, The Five Forces That Shape Competitive Strategy and What is Strategy.If you have not read any of Porter's work before, this book is probably the best vehicle to get introduced to his ideas, and you will gain valuable insights. Even if you have read the above articles however, the book will still be useful, because Ms. Magretta updates the examples, integrates material from other works by Porter and makes the material more accessible without watering it down. The last chapter on Continuity is quite fresh for example. The case study examples have been updated, which was important for me. The discussion of how the desire to grow detracts from strategy is especially insightful and eye-opening. The Q&A with Michael Porter is also unique to this book. Finally, Ms. Magretta presents a list of additional readings case studies for those who are interested in pursuing the material further. In short, there is enough material to satisfy even avid readers of Porter's ideas.One could of course point to some weaknesses as well. The strategy field has advanced quite a lot since Porter's ideas have been presented, and a full understanding of his concepts and views requires relating them to alternative views of strategy. For example, his 1996 article, What is Strategy, was written partly as a defense of his views vis-a-vis some of the alternative views. Furthermore, Porter's ideas are controversial and not universally accepted. Finally, one could argue that examples were picked conveniently to support Porter's views. However, these are more critiques of Professor Porter's views, rather than of the book itself.One word of caution: Porter's ideas are wide-ranging. He has written about diverse topics such as competitive advantage of nations, clusters and global strategy and health care. Those are not in this book. This book focuses on his ideas on the field of business strategy, which is where he made his biggest mark.The book will be most relevant and useful for practicing managers, especially senior managers or those who are part of the strategy formation process in their organizations. However, the general reader can also gain valuable insights. As someone who teaches and studies business strategy, I highly recommend this book. If you are a fan of Michael Porter's work, or you simply want to get a deeper understanding of competitive strategy – I cannot possibly recommend this book highly enough. I underlined page after page of great ideas and then created a summary which I would consider some of the best information I have been able to put together on truly understanding strategy. I have been teaching strategic thinking at the Wharton School of Business as a guest lecturer for more than 15 years and I found this book truly valuable. Read Online Understanding Michael Porter: The Essential Guide to Competition and Strategy Download Understanding Michael Porter: The Essential Guide to Competition and Strategy Understanding Michael Porter: The Essential Guide to Competition and Strategy PDF Understanding Michael Porter: The Essential Guide to Competition and Strategy Mobi Free Reading Understanding Michael Porter: The Essential Guide to Competition and Strategy Download Free Pdf Understanding Michael Porter: The Essential Guide to Competition and Strategy PDF Online Understanding Michael Porter: The Essential Guide to Competition and Strategy Mobi Online Understanding Michael Porter: The Essential Guide to Competition and Strategy Reading Online Understanding Michael Porter: The Essential Guide to Competition and Strategy Read Online Joan Magretta Download Joan Magretta Joan Magretta PDF Joan Magretta Mobi Free Reading Joan Magretta Download Free Pdf Joan Magretta PDF Online Joan Magretta Mobi Online Joan Magretta Reading Online Joan MagrettaRead No White Knight (Heroes of Heart's Edge Book 6) By Nicole Snow
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